A.D.A.M., the most credible source of healthcare information and multimedia visual learning assets for hospitals and healthcare organizations, has the solutions you need to succeed in today’s competitive environment. With decades of experience, A.D.A.M. provides world-class client service, strategic consultation and flexible implementation options to help you maximize the benefits of its expanding suite of products.
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Healthcare reform, new technologies and complex, competitive markets create unprecedented opportunities for marketing leaders to step up as “chief revenue officers” and embrace smart, innovative approaches to growth. Learn how marketers are leveraging web, social and search technologies to increase their organization’s business volumes, from Karen Corrigan, Founding Partner and CEO of Corrigan Partners, and John Toth, Vice President of Sales, for A.D.A.M.
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Health systems nationwide are stepping up service-line specific marketing to build referrals, grow service line revenues and expand market share. Gain insights into proven, innovative strategies for increasing bariatric service line business volumes, from Daniel Fell, President of Neathawk Dubuque & Packett, one of the premier healthcare marketing firms in the country.
Healthcare organizations seeking to fulfill their clinical missions and maximize market potential must plan for the growing importance of healthcare information and educational resources for clinicians, patients, caregivers and the community at large. While that information can take many forms across the organization, the core of a well-defined strategy should be a comprehensive and versatile health content collection deployed across the care continuum.
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